The game is often remembered for its oddly memorable box art, which features a banjo-playing geezer and a speeding spaceship. According to Matt Guss -- the head of the advertising agency behind Phalanx -- this was done to make it stand out from the lookalikes at the time. "We knew the game didn't have a lot to offer, but we wanted to make the package arresting. Keith [Campbell, also from the ad agency] called this kind of thing the 'Heavy Huh?! Factor.' If we couldn't do anything else, we'd try and get the potential purchaser to stare at the package and try and figure out what just happened. Today it might be called a 'WTF moment.'"
Contributed By: Shotgunnova
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