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1) For girls who forgot who to write in a real diary. 2) For girls who never learned how to write in a real diary. 3) For boys who are curious and want to simulate being a girl writing a diary. 4) For grown men who are curious and want to simulate being a girl writing a diary. 5) People too lazy to write in a real diary and prefer to select their daily life's descriptions from a multiple choice pool. 6) For people who have issues sorting out their feelings and prefer to employ the use of a video game to narrate their lives for them. 7) For people who aren't content with dressing themselves up with clothes and fashion accessories, and must extend their god-like influence onto a cartoon character. 8) For people who like thinking about their feelings. 9) For people who raise Barbie's Horses on the DS. 10) For people who don't actually have friends so they can convince themselves they actually do have friends. 11) For the elderly people to believe that someone is actually listening to them. 12) For girls to keep track of what they are writing in their real diary.
I fall into all of these categories so I'm getting it as soon as its released.